The project aims to illustrate the card's functionality and unique features through animation. I animated the auto-pay shot, which smoothly transitions into a rising sun after the button slides. For the titles and the end card, I aimed to effectively communicate key information. Each element was designed to engage viewers and clearly convey the card's distinctive characteristics.
Typography is a key element in this project, seamlessly connecting various components. By using clean and modern fonts, the design aligns with the brand's contemporary tone and effectively conveys the card's unique features.
Client: Current
Produced by Brand New School
Creative Director: Reza Rasoli
Designers: Yoon Lee, Yi Chen Kuo
Animation Director: Pete Germano
Animators: Hao Yeh, Jane Liu, Oliver Wee, Skylar Moran, Jeff Jeong
CCO: Jonathan Notaro
Managing Partner: Devin Brook
Producer: Sarah Laborde
Role: Motion Design Intern
Produced by Brand New School
Creative Director: Reza Rasoli
Designers: Yoon Lee, Yi Chen Kuo
Animation Director: Pete Germano
Animators: Hao Yeh, Jane Liu, Oliver Wee, Skylar Moran, Jeff Jeong
CCO: Jonathan Notaro
Managing Partner: Devin Brook
Producer: Sarah Laborde
Role: Motion Design Intern